Berkley

Berkley has picked its First Team All-American line up of Walleye Baits. Included are the best baits for the most widely used techniques in walleye fishing. Replace live bait with the Gulp! Minnow or...

Fillet your catch with this stainless steel full tang construction fillet knife. The 6-inch semi-flex blade is a perfect general purpose fillet knife for many catches, including Blue Gill and Crappie.

Designed to pair perfectly with Berkley Gulp!, the Fusion19 Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion- Fusion19 hook...

Designed to pair perfectly with Berkley Gulp!, the Fusion19 Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion- Fusion19 hook...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers while simultaneously unlocking new uses for anglers experienced with...

Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open...

Berkley has picked its First Team All-American line up of Saltwater Baits. Included are the best baits to catch a variety of salt species throughout the year. Stop messing around with the hassles of...

Berkley has picked its First Team All-American line up of Bass Baits. Included are the best baits for the most widely used techniques in bass fishing. Flip a jig, drag a worm, burn a spinner bait,...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Cull up with the Berkley PowerBait CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for next-level...